Want to Get Ahead in YOUR Career TODAY?

So you’re wearing your best suit, snoring away, and you think you’re on to the SECRET KEY to SUCCESS IN BUSINESS? You’re on your way, son, but there’s still so much more to learn!

In my book, Always Go to Sleep Fully Dressed, you’ll find a million clues to building a PROVEN TRACK RECORD of success. One of these clues is the BUSINESS LUNCH.

Would you believe that in over 20 years, I haven’t eaten a single lunch that wasn’t a BUSINESS lunch? Even if you can’t believe it, I sure can! After all, why bother eating lunch at all if the meal won’t accelerate your career and improve your crucial network of associates? A lunch without productivity is just a snack, as I always say.

Always make your lunch appointment at least one week in advance, as these precious eating hours get booked quick, and you don’t want to miss the express train to prosperity! Anyone working in any office will do as your partner, no matter what the company. Bring the finance folks, the publicity pals, the ad sales amigos. In a pinch, I’ve found that even dining out with a filing cabinet has led to some great BUSINESS discussion. One time, I went out to a local steakhouse with the most fascinating swivel chair, and to this day I find plenty of occasions to pull up that chair’s phone number in my Rolodex.

Don’t desert your ambitions on the weekend, either! Do you see your top CEOs slacking on the weekend? No, you don’t. That’s why I book lunch meetings every Saturday and Sunday in addition to the weekdays. You know what I say to my wife and my dear five year old son every Saturday? I say to them, “Quit complaining! It’s bad for morale! Do either of you work in an office? No? Then I’m off to find someone who does!” Sure, they pester me sometimes about not being home very often, but that’s because they’re not TEAM PLAYERS. They could never learn the first thing about succeeding in the BUSINESS world. I’ll tell you, it’s the great shame of my life that I’ve raised a five year old boy with no career potential. One of these days I may just have to auction him off at the company picnic. Push him off on one of the receptionists! Hah! Just kidding, of course. I’ll get him into BUSINESS school simply by having him read my new book, Always Go to Sleep Fully Dressed, every man’s bible for achievement.

Now, getting back on topic, what do you eat when you’re on your BUSINESS lunch? Here’s your INSIDER TIP from my book, Always Go to Sleep Fully Dressed: black coffee and a steak. I know you’re wondering, “What about a martini?” And I know the martini lunch sounds both traditional and tempting, but that drink will blur your focus and throw you off track from your career goals! You’ve got to keep your energy up, and nothing says, “I’m a self-starter” more than a solid cup of black coffee.

The steak is equally important. If you’re not eating steak at your BUSINESS lunch, then what are you doing in today’s fast-paced globalized society to begin with? I’ll tell you this, a vegetarian will never have what it takes to get ahead in BUSINESS. I dare you to guess why. Is it because a vegetarian is less of a man? Is it because if Jesus hadn’t meant for us to eat meat, he wouldn’t have let me suffocate that possum in my backyard with a plastic bag so I could eat him raw and bleeding in the cover of night? Sure, both of those things are true, but the answer is much simpler:

IRON.

Without a hearty dose of iron in your daily diet, you may never have the strength to pull off major deals and sign hot contracts with your colleagues in BUSINESS. Why, every morning I eat a twelve-inch iron pipe for breakfast, fried up on the stove and served with a strong cup of coffee. It gives me the energy to make all of my morning cold calls when I get to the office. Steak is high in iron, and it’s much more readily available on a restaurant’s lunch menu than any iron pipe, so that’s got to be your top plan for your daily networking meal.

I hope these INSIDER TIPS help you as much as they’ve helped me. Follow my lead, and pick up your copy of Always Go to Sleep Fully Dressed, and before you know it you’ll be shooting like a rocket to the top of your profession!

Welcome!

Good afternoon, blogosphere! My name is Arthur T. Peterson, and for weeks now my executive assistants have been telling me that these internet weblog sites are big news out in the world. Therefore, here I am, leveraging my years of proven MARKETING KNOW-HOW to bring you a blog that I call The High-Stakes World of Arthur T. Peterson.

The foremost intent of this blog is to promote my newly self-published book, Always Go to Sleep Fully Dressed. But in addition, I hope to titillate you with some hefty nuggets of career wisdom, all fiber and no water!

I’m sure you noticed that I picked an awfully irreverent (some might accuse it of being downright snappy!) title for my book. The title, again, is Always Go to Sleep Fully Dressed. Well, I’ll let you in on an INSIDER TIP from the publishing industry. When you write your book, you can funnel your creativity into one of two sorts of titles to ENSURE TOP SALES.

1) Create a BUZZWORD. Give it some pep! All you’ve got to do is find two words that are already in the dictionary (try www.dictionary.com! That’s where I find new words every day!), and marry them together into a newer, longer word that succeeds in CREATING BUZZ for you and your product. The creative types in the movie biz have been doing it for years! Where do you think “smell-o-vision” came from? My close friend and colleague, Leroy Fawn, patented such a buzzword just five years ago with his book, Fraternestate. See, what he sold to the public was the notion of the real estate business as a fraternity, which is Greek for brotherhood. He wrote about the realtor community as just that, a community of dedicated sellers who can help each other to SUCCEED.

2) Make an outrageous proclamation to your reader. The kind of order that will make an average consumer stop short in the bookstore and put his hands on his hips. “Who is this man to tell me how to live my life?” he’ll ask, possibly aloud! (Wouldn’t that be a hoot!) The consumer will be so fully struck by your nerve, he’ll pick up your book just to see what it’s all about. The next thing you know, he’ll have brought the book home, read three chapters, and he’ll be writing you a letter telling you that your bold cover statement turned his life around. How about that!

Reader, I chose option #2 for my book, Always Go to Sleep Fully Dressed. I’ll bet you were shocked when you read the title. “Mr. Peterson,” you probably said, “why would I want to sleep in my clothes? By God, I’ll sleep in footy pajamas and a nightcap if I damn well feel like it!” And you’re right, kid, you’re right. You CAN sleep in whatever you please. But let me ask you this: WOULD YOU WEAR FOOTY PAJAMAS AND A NIGHTCAP TO THE OFFICE?

Of course you wouldn’t! But what you’ll learn from my book, Always Go to Sleep Fully Dressed, is that if you want REAL SUCCESS in YOUR LIFETIME, you’d better sleep in your best suit every night, complete with a vest, a tie, a blue AND a red pen in your front pocket, and a fedora. Because while you may go to bed for a few hours, BUSINESS NEVER SLEEPS.

It’s true. BUSINESS can call you at any time. BUSINESS can wake you up at 4:00 in the morning. BUSINESS is so sneaky, it can book you an appointment in your dreams. Why, just last month I held a conference call with the VP of Regional Sales in a dream! And I’ll tell you, it may have been our most productive call yet. But reader, would we have written such an effective proposal together if I hadn’t had a good pair of wool slacks on my legs? My God, it would have been an embarrassment! I could’ve lost my job!

What you’ll understand after reading my book, Always Go to Sleep Fully Dressed, is that BUSINESS is a 24/7 operation. It’s always awake, always alert. If you don’t make BUSINESS your top priority, you’ll find yourself a very unsatisfied man, my friend.

The facts are these:
1) Friends come and go.
2) Family members die every day.
3) But BUSINESS is forever.

Remember this, and you may be on the path to something terrific. Check back in later for more INSIDER TIPS, and more information on my book, Always Go to Sleep Fully Dressed!